Wednesday, December 26, 2012

Seo Skills




SEO Skills 

Google Analytics Combines Data From All Devices; Renames Visits, Visitors

SEO Skills 
Web Analytic's is one of the more complicated elements of web development as there are thousands if ideas on how to find more users, clicks, visits and more leads to more tricks, traps and pitfalls.  In the end it's about content and good content wins! 

Google Analytics Combines Data From All Devices; Renames Visits, Visitors






Currently building a keyword library / taxonomy for 1000's of different business types.
•Search Marketing - SEM
  • Keyword Discovery
  • Keyword Analysis
  • Keyword Research
  • Keyword Scrubbing
  • Keyword Grouping
  • Keyword Deduping
  • Removing Geo Modifiers
  • Finding Negatives
  • - Categorizing Keywords
  • - 2.) SEM Adcopy Management
  • - Adcopy Research
  • - Adcopy Editing
  • - Spell Checking
  • - Writing Adcopy
  • - Checking Grammar
  • - Adcopy Analysis
  • - Dynamic Adcopy Management
Required Skills
  • • SEM Experience (2-3+ years)
  • - Campaign Building
  • - Keyword Discovery
  • - Adcopy Creation
  • - Reporting / Analysis
  • - Quality Score Understanding
  • - Keyword Buying Cycle Analysis
  • - Web Analytics
Advanced Excel Skills
  • - Filtering
  • - Pivoting
  • - Sorting
  • - Grouping
  • - Data Manipulation & Mapping
  • - CSV, Tab Importing
  • - Search & Replacing
  • • Very Strong US English Skills
  • - Editorial Skills
  • - Keyword Comprehension
  • - Creative Sales Writing
  • - Documentation
  • • General Skills
  • - Follow Up Skills
  • - Ability to Focus on a Given Task
  • - Great Attitude
  • - Good Work Ethic
  • - Problem Troubleshooting
  • - Verbal & Written Communication Skills
  • • Helpful Skills but not required
  • - Database Knowledge
  • - SQL Skills
  • - Search Engine Optimization
  • - Adwords Certification
  • - Solid Organization Skills
  • - Very Detail Oriented
  • - Patience
  • - Very Quick Learner
  • - Taxonomy Experienced
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